How To Get People To Keep Reading Your Blog
Have you always wanted to blog, but you don’t think you can make a successful go of it because you struggle with language or writing? Think again. You, too, can blog and develop a readership. The key is to adapt the right tone and style. If you use the right tone and take the right style, you’ll succeed. Here are some tips to help you make a strong start:
Tone: Remember, blogs are meant to have a casual, informal feel. You don’t want to come off like you are writing an article for a newspaper or an essay. That’s way too stilted.
If you are overly polite and stiff in your posts, readers won’t find you as accessible. If you express yourself, and you use casual language, your readers feel like they know you through your posts. Your blog posts should feel like they are being written by a friend. If you can write a letter to someone you know and like, you can write blog posts. That is the tone you are going for.
Think short and sweet. People don’t go to the Internet to read War and Peace. Your average Internet reader has a short attention span and is looking for quick information. A 2000 word, single-spaced post is sure to turn them off.
Keep your posts short and pithy if you actually want to be read by people. Figure that the maximum you want to write will be 500-600 words. If you have more material than this, break it into more than one post.
Content is king. Don’t get so caught up in the look of your blog, the graphics and layout and so on that you forget to actually deliver on the writing. All other concerns are secondary to content and only serve to highlight your work. You can’t turn a boring post into something of value by tacking a cute graphic onto it.
Be careful with advertisements. Visitors to your blog will be turned off if they see a bunch of ads. While advertising is crucial for monetizing your blog, it won’t work if people are so annoyed that they don’t read you. Make sure that any ads on the blog blend it and fit with the overall design – and that items or services that are advertised are appropriate for your content.
Always check spelling and punctuation. I know, I know. I just finished telling you that you should be informal. That means that your tone should not be stuffy – but you still have no excuse for spelling errors or problems with punctuation. Mistakes just look like you don’t care and are sloppy.
Check out more of this writer’s writing about subjects such as napkin holders and petite cardigan sweater.
categories: blogs,writing,internet,computers,advice,reference,hobbies,recreation,leisure,motivational,self help,goal setting,technology,hobbies
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