3 Reasons Hosting Your Own Blog Is A Must If You’re Serious About Blogging
Over the past few years blogging has been growing in popularity as a method for marketing an online business. But many people that make the decision to start a blog go out there and get one of those “free” blogs that you can just sign up for. Now this is all fine and dandy but if you’re serious about building a real following and get real results from your blogging efforts then you need to get a self hosted blog. Why you ask? Let’s get into just that.
The first thing reason that you want to have a self hosted blog is because of the “Look and Feel” of your blog. What happens on these free blogs is that they have a certain number of layouts or themes for the blog. You can’t just change anything that you want. They have created layouts for you to use but if you don’t like any of them, oh well, you’re stuck with what they’ve created.
Whereas when you host a blog yourself, you can do pretty much anything that you want to it. Change colors, move things around, delete things, add things, anything. There are literally millions of different blog layouts (or themes) out there and if you can’t find something that you want all you have to do is just hire a coder to create it for you.
As you can see having a self host blog gives you an unlimited number of possibilities that is very important as we move forward here.
The second reason you don’t want to use a free blogging platform is because of “Professionalism”. People that are searching around on the internet looking to find information on whatever it is they are looking for, want to see a site that looks good.
Now yes, the free platforms look good but it shows that they’re free. And from the eyes of a perspective buyer to your business, seeing a free site means that this business might not be doing so well if they can’t pay for a site of their own.
People like to deal with a business that is reputable and not just someone that here today and gone tomorrow. So by having a self hosted site, you’ll show that you’re going to be around for the long haul.
The third and biggest reason is because of “Control”. Control over the content that get’s put up onto the site. See when you use a free blogging platform they have the power and the ability to delete anything on your blog that they don’t like. Say you make some comment that they don’t like well they can just shut down your blog and everything that you would have done would disappear.
By having a blog that you self host means that you have total control as to what you can and can’t say on your blog. And even in the worst case scenario where your hosting company doesn’t want to host your site anymore for some reason, you can just take your entire blog and just move it to a different hosting provider and your away to the races again.
Remember that to have long term success you must have control. This means that you need to be able to write whatever it is that you want to write and say whatever it is that you want.
Now as you get your blog up and running, make sure that you spend the little bit of cash and get a self hosted blog. In the long run you will be grateful that you did because you will have full control over it and since you’re putting all this time and energy into it, you should have full control shouldn’t you?
When starting your own online business, don’t waste time like I did. Get the facts right from the beginning.
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